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Fast Rising R&B Singer Joyce Wrice Unveils The Music Video For Her Fiery New Single, "So So Sick"


Fast Rising R&B Singer Joyce Wrice Unveils The Music Video For Her Fiery New Single, "So So Sick"

California-based R&B singer and songwriter, Joyce Wrice, has delivered the music video for her newly released forthcoming LP's fiery lead single "So So Sick".


The latest single was co-written by Wrice alongside Daniel Church and produced by the Grammy Award-nominated D'Mile (H.E.R., Victoria Monet, Lucky Daye). "So So Sick" follows Wrice's critically acclaimed 2020 single "That's On You" in addition to her feature on Westside Gunn's "French Toast" featuring Wale.


The latest video is directed by Yavez Anthonio and features a special cameo appearance by none other than Smino -- for the track co-written by Wrice alongside Daniel Church and produced by the Grammy Award-nominated D'Mile (H.E.R., Victoria Monet, Lucky Daye).


On her new video, Joyce shares, "I really loved the creative process behind this music video. I got to work with Yavez Anthonio who is a director from Amsterdam with really great taste. He shoots specifically on film only. He really helped bring color and feeling to the video."

Wrice continues, "This was also my first time working with a creative director, Ashley Bone, and she helped me build out the story and get me in the mode to act, as you'll see when you watch. A lot of the scenarios in this video are based on actual experiences that have happened to people that I know so it's a really special video for me. I grew up dancing, which is something a lot of people don't know about me. I'm so excited I get to showcase that as well! I feel like a lot of people can and will relate and I hope they find some comical relief in it too! Overall, even though the lyrics say one thing, the video is really colorful and feel good."

Joyce Wrice grew up in Southern California to a Japanese mother and African-American father. As an only child, Joyce was quiet, curious, and observant, finding entertainment in her surroundings. She discovered her love for music in the passenger seat riding in her father's car. Breaking her silence, she started singing, imitating chart-topping songs that played on the radio. Entering a new age of technology this continued into High School where she took to YouTube, showcasing her developing talents and her everlasting discography of 90's R&B covers.


After college Joyce moved to Los Angeles in search of her voice, her own words, and experiences. Soon after she released her debut EP titled Stay Around in 2016 and was followed by mini EPs, Rocket Science with Kay Franklin, and Good Morning. Known for her sweet lyrics and distinct tone, she delivers a sound that resonates with this generation. From falling in love and falling out, to owning one's insecurities, the message, whatever it may entail is packaged in a heartfelt harmonic bow.


Watch the latest video below:

Connect with Joyce Wrice on:

FB: https://www.facebook.com/joycewricemusic

IG: https://www.instagram.com/joycewrice/

Twitter: https://twitter.com/joycewrice

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